BGaming Expands in Peru With LaFija.com Partnership

BGaming has signed a content partnership with LaFija.com in Peru, giving the supplier another route into a regulated Latin American market it has been building around for several years.

Under the agreement, LaFija.com players are set to gain access to BGaming’s full iGaming portfolio rather than a narrow launch selection. BGaming named Wild Tiger, Royal Beellion and Chicken Shot among the titles included and said the deal spans its Casual, Classic and Entertainment game categories.

BGaming’s announcement describes LaFija.com as a Peru-focused online casino and sportsbook launched in 2025 and owned and operated by Virtual Padlock SAC. For a relatively young operator, taking the full catalogue is the more interesting part of the deal: it gives BGaming room to see how a wider mix of games performs with local players instead of relying only on a few headline titles.

Peru is already part of BGaming’s regional build

Peru’s current online gambling framework did not appear overnight in 2024. The implementing regulation was published in October 2023 and took effect on 9 February 2024, bringing remote gaming and sports betting under a formal authorization regime overseen by MINCETUR.

BGaming had already entered the market through a different distribution route. In July 2026, it partnered with Bragg Gaming Group to distribute selected games in Peru, Spain and the Netherlands through Bragg’s aggregation platform. The Peru selection named Gemhalla, Aztec Clusters and Aviamasters.

The LaFija.com agreement therefore adds something different. An aggregator can widen technical distribution across multiple operators; a direct deal with a locally focused operator can create a closer commercial relationship and expose a broader catalogue to one market.

That distinction matters in Latin America, where “regional expansion” can sound more uniform than it really is. Licensing structures, operators and player preferences vary by country, so growth tends to be assembled market by market.

BGaming has followed that pattern elsewhere. Its May 2025 agreement with Betcris expanded distribution across Latin America after the supplier said its games had been certified for Brazil earlier that year.

For Peru, the immediate change is straightforward: LaFija.com is adding BGaming’s portfolio to its casino offering. For BGaming, the deal deepens an existing presence rather than marking a first entry into the country.